I have just returned from a very interesting meeting with Andy Homeyard of Castle10 (www.castle10.com). Andy was offering a 2 hour session that he calls a Sales Sharpener, in which he explored my business with me, and offered some suggestions on how to improve and increase sales.
I have to say, if I'm completely honest (and sorry about this Andy if you read this) I did go along with a bit of scepticism about the whole thing. After all, I have been running my business for two years, have taken lots of advice and guidance from some very high level, experienced people and thought that no one could identify opportunities that I haven't considered, explored and rejected in the space of two hours.
How wrong could I be?
It is amazing what a fresh pair of eyes can do to open up opportunities before you, that just haven't crossed your mind. Sometimes, I think, as small business owners we get tunneled in our vision and keep thinking down the same avenues, and it is difficult to stand back and take a new perspective on what you are doing. Andy seemed to do this with ease in two hours, and I came away with some very positive action points to help move my business forward, as well as renewed impetus.
If you think you could benefit from Andy's help, contact him, and please tell him where you heard about him.
Tuesday, 14 July 2009
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